Swaraj Tractors Wins Prestigious Golden Peacock Award for Rural CSR

Key Highlights:

• Reached 30+ villages in Punjab & Haryana.

• Renovated 15+ ponds, 23 rainwater systems in schools.

• Supported 5,000+ students in 30 schools.

• Trained 2,000+ women & persons with disabilities.

• Connected 6,000+ women to welfare schemes.

Swaraj Tractors, a part of the Mahindra Group, has been honoured with the esteemed Golden Peacock Award for its exceptional work in supporting rural communities and promoting inclusive growth across India’s villages.

Community Programs Built on Real Village Needs

Swaraj Tractors rural initiatives are designed based on detailed village-level studies and discussions with local residents. This ensures that projects address actual community needs rather than generic assumptions. The programme also aligns its efforts with government schemes, extending wider support to villages.

Through this participatory approach, Swaraj Tractors focuses on improving education, strengthening water resources, encouraging environmental care, and creating income opportunities. Villagers receive skill training to help them secure jobs or start small businesses. The programme particularly emphasizes empowering women, youth, and farmers, enabling them to actively guide development in their communities.

Visible Impact Across Villages

In the past three years, Swaraj Tractors CSR initiatives have reached over 30 villages in Punjab and Haryana. Key achievements include:

• Renovation of 15+ ponds and construction of 23 rooftop rainwater harvesting systems in government schools to support water conservation.

• Educational support for over 5,000 students in 30 government schools, including infrastructure improvements and targeted assistance.

• Strengthening local women’s groups and connecting 6,000+ women to welfare schemes.

• Providing skill training to more than 2,000 women and persons with disabilities to enhance employment opportunities.

Leadership Speaks on Recognition

Gaganjot Singh, CEO, Swaraj Division, M&M Ltd., said: "At Swaraj, we are committed to enabling progress in the communities we serve. Guided by Group Mahindra’s purpose of Driving Positive Change, we work alongside rural households to create opportunities that are inclusive, sustainable, and community-led. This recognition reaffirms our belief that empowered communities are the foundation of lasting rural transformation."

Significance of the Golden Peacock Award

The Golden Peacock Awards follow a strict evaluation process, highlighting the growing importance of community-driven development. Swaraj Tractors recognition demonstrates how steady partnerships, local participation, and long-term commitment can bring meaningful change to rural India.

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CMV360 says

Swaraj Tractors Golden Peacock Award highlights the power of community-led rural development. By addressing real village needs, promoting education, conserving water, and empowering women and youth, the company demonstrates that long-term commitment and local participation can create meaningful change. The recognition underscores Swaraj’s dedication to inclusive, sustainable growth and lasting transformation in rural India.