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Total domestic tractor sales: 64,297 units.
YoY growth: 28.25% compared to August 2024.
M&M led with 26,201 units, up 27.70%
TAFE and New Holland showed strong market share gains
Preet and Captain saw a decline in both sales and market share
India’s tractor market continued its strong momentum in August 2025 with total domestic sales of 64,297 units, registering a 28.25% year-on-year (YoY) growth compared to 50,134 units sold in August 2024. This rise was driven by healthy monsoon rains, strong kharif crop sowing, and higher rural demand ahead of the festive season.
Also Read: Domestic Tractor Sales Report July 2025: Market Grows 8.05% with 64,322 Units Sold
Brand | Aug 2025 Sales | Aug 2024 Sales | Growth % | Market Share 2025 | Market Share 2024 | Change in Share % |
Mahindra & Mahindra | 26,201 | 20,518 | 27.70% | 40.75% | 40.93% | -0.18% |
TAFE Group | 10,977 | 8,247 | 33.10% | 17.07% | 16.45% | +0.62% |
Sonalika | 8,323 | 6,493 | 28.18% | 12.94% | 12.95% | -0.01% |
Escorts Kubota | 7,902 | 6,243 | 26.57% | 12.29% | 12.45% | -0.16% |
John Deere | 5,916 | 4,770 | 24.03% | 9.20% | 9.51% | -0.31% |
New Holland | 3,330 | 2,321 | 43.47% | 5.18% | 4.63% | +0.55% |
VST | 342 | 315 | 8.57% | 0.53% | 0.63% | -0.10% |
Preet | 339 | 349 | -2.87% | 0.53% | 0.70% | -0.17% |
Indo Farm | 338 | 322 | 4.97% | 0.53% | 0.64% | -0.12% |
ACE | 274 | 216 | 26.85% | 0.43% | 0.43% | 0.00% |
Captain | 258 | 301 | -14.29% | 0.40% | 0.60% | -0.20% |
SDF | 97 | 39 | 148.72% | 0.15% | 0.08% | +0.07% |
Total | 64,297 | 50,134 | 28.25% | 100% | 100% | - |
Also Read: Tractor Industry to Grow 4–7% in FY2026, Says ICRA
Mahindra retained its leadership by selling 26,201 tractors, up from 20,518 units in August 2024. Sales grew by 27.70%, but market share slipped slightly by 0.18%, from 40.93% to 40.75%.
Also Read: Mahindra Tractor Sales August 2025: 28% Growth in Domestic Sales, 37% Rise in Exports
TAFE, including Massey Ferguson and Eicher, recorded 10,977 units, up 33.10% over last year. Its market share improved from 16.45% to 17.07%, gaining 0.62%, the highest share gain among top brands.
Sonalika sold 8,323 tractors, up 28.18% from last year. Market share remained almost flat, moving from 12.95% to 12.94%.
Also Read: Sonalika Achieves Record Tractor Sales in August 2025 with 10,932 Units
Escorts Kubota achieved 7,902 units, marking 26.57% growth. However, its market share slipped from 12.45% to 12.29%, losing 0.16%.
Also Read: Escorts Kubota Tractor Sales August 2025: 8,456 Tractors Sold, 27% Sales Growth Recorded
John Deere sold 5,916 units, rising 24.03% from August 2024. Despite this, its share fell from 9.51% to 9.20%, a 0.31% drop, the steepest among the top five players.
New Holland posted 3,330 units, up 43.47%, one of the strongest growth rates. Its market share rose from 4.63% to 5.18%, gaining 0.55%.
VST sold 342 units, up 8.57% year-on-year. However, its market share declined from 0.63% to 0.53%, losing 0.10%.
Also Read: VST Tillers & Tractors August 2025 Sales Report: 4,499 Units Sold, 1.88% Growth Recorded
Preet recorded 339 units, a fall of 2.87% compared to last year. Market share dropped from 0.70% to 0.53%, a decline of 0.17%.
Indo Farm sold 338 units, growing 4.97%, but its share slipped from 0.64% to 0.53%, down by 0.12%.
ACE achieved 274 units, up 26.85% year-on-year. Its market share remained stable at 0.43%.
Captain had a weak month with 258 units, down 14.29%. Its market share declined from 0.60% to 0.40%, a fall of 0.20%.
SDFemerged as the fastest-growing brand, selling 97 units, up 148.72% compared to August 2024. Its market share doubled from 0.08% to 0.15%, a gain of 0.07%.
Also Read: GST Reform 2025: Tractors and Agri Machinery GST Slashed to 5%
India’s tractor industry posted strong double-digit growth in August 2025, supported by good rainfall, kharif sowing, and festive season demand. While TAFE and New Holland gained significant market share, leaders like Mahindra and John Deere saw minor declines. Smaller brands like SDF grew rapidly, though volumes remain limited.
With festive sales around the corner, the tractor market is expected to remain strong in the coming months.
Stay tuned with CMV360 for more updates on monthly tractor sales, brand performance, and market insights.
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