Escorts Kubota Tractor Sales Fall 16.7% in September 2026; YTD Sales Rise 10%

Key Highlights

• September total sales: 15,214 tractors.

• Domestic sales declined 16.2%.

• Exports fell 34.7%.

• April-September sales grew 10%.

• Festive demand may support upcoming sales.

Escorts Kubota Limited reported total tractor sales of 15,214 units in September 2026, down 16.7% from 18,267 tractors sold in September 2025. The decline came mainly due to a high base from the GST rate reduction in September 2025, along with a poor monsoon, lower Kharif sowing and a shift in the festive season toward October.

The company sells tractors under brands including Farmtrac, Powertrac, Kubota and Adico. Despite the monthly decline, its tractor sales during the first six months of FY2026-27 remained positive, with total sales rising 10% year-on-year between April and September 2026.

Also Read: Escorts Kubota Tractor Sales August 2026: Sales Rise 19.1% to 10,072 Units

Escorts Kubota Tractor Sales September 2026: Domestic Sales

Escorts Kubota sold 14,911 tractors in the domestic market in September 2026, compared with 17,803 units in the same month last year. This resulted in a 16.2% decline in domestic tractor sales.

The company attributed the year-on-year decline to the high sales base created after the GST rate reduction in September 2025. Other factors included a poor monsoon, relatively lower Kharif sowing and the shift in the festive season to October.

With major festivals such as Navratri and Dussehra falling in October this year, some tractor buyers are expected to have postponed their purchase decisions, which also affected September demand.

Exports Also Decline in September

Escorts Kubota exported 303 tractors in September 2026, compared with 464 tractors in September 2025. This represents a 34.7% year-on-year decline in exports.

As a result, the combined domestic and export sales stood at 15,214 tractors during September 2026, compared with 18,267 units in September 2025.

Escorts Kubota Tractor Sales April-September 2026

Despite the September decline, Escorts Kubota's overall tractor performance during the first six months of FY2026-27 remained strong. Between April and September 2026, the company sold 70,879 tractors, compared with 64,458 units during the corresponding period of the previous year. This represents a 10% increase in total tractor sales.

Domestic sales contributed most of this growth. Escorts Kubota sold 68,085 tractors in India during the April-September 2026 period, up from 61,177 units a year earlier, marking an 11.3% increase. Exports, however, remained under pressure. The company exported 2,794 tractors during the first six months of FY2026-27, compared with 3,281 units in the same period last year, resulting in a 14.8% decline.

What Can Tractor Buyers Expect Ahead?

The tractor market could see stronger demand in the coming months as buyers enter the festive period. Navratri and Dussehra, which fall in October this year, are important purchase periods for rural customers, and many buyers are waiting for these festive days to bring home a new tractor.

The ongoing crop harvesting season and improving rural liquidity are also expected to support tractor demand. However, the high sales base created in September 2025 could continue to affect year-on-year growth comparisons in the near term.

For Escorts Kubota, the September decline therefore comes alongside a stronger overall first-half performance, with 70,879 tractors sold between April and September 2026, representing 10% growth over the same period last year.

Also Read: BikeWo, Moonrider Join Hands to Deploy Electric Tractors in New Markets

CMV360 Says

Escorts Kubota’s September 2026 tractor sales declined 16.7% year-on-year due to a high base, weak monsoon, lower Kharif sowing and delayed festive demand. However, the company maintained positive momentum in the first half of FY2026-27, with total sales rising 10%. Upcoming Navratri and Dussehra, harvesting activity and improving rural liquidity could support tractor demand in the coming months.