Euler Motors introduces Euler Prime, a rapid on-site EV support solution with 90-minute response, predictive diagnostics, and nationwide reach to boost uptime and ensure reliable customer service.
By Robin Kumar Attri
New on-the-spot support in 45+ cities.
90-minute response in urban areas.
Powered by the Shepherd intelligence platform.
Mobile bikes and vans for quick repairs.
Available for new, AMC, and paid customers.
New Delhi, 19 November: Euler Motors has introduced Euler Prime, a new real-time and on-the-spot support solution designed to offer faster and smarter vehicle assistance to customers across 45+ cities in India. This service aims to ensure maximum uptime for Euler Motors electric vehicles by providing quick repairs, predictive maintenance, and proactive response—right where customers need it.
Euler Prime is designed to offer rapid response in case of any vehicle breakdown, whether inside the city or on the outskirts. The company is deploying trained teams using mobile bikes and vans to reach customers in as little as 90 minutes in urban areas.
Cities Covered in the First Phase
The initial rollout begins in:
Delhi
Gurgaon
Noida
Lucknow
Kanpur
Patna
The service will expand to more locations soon as part of Euler Motors plan to cover 45+ cities across India.
At the heart of Euler Prime is Shepherd, the company’s advanced vehicle intelligence platform. Shepherd helps:
Perform live diagnostics
Enable remote monitoring
Deliver predictive maintenance
This smart system detects early signs of potential failures even before the driver notices an issue. It also ensures seamless connectivity between vehicles, service teams, and backend operations, leading to quicker resolutions and minimal downtime.
According to Ashish Tandon, Global Head of Customer Excellence at Euler Motors, the new service marks a major step forward in offering a seamless ownership experience.
He stated that Euler Prime has been designed to ensure the “highest utilization of EV assets,” giving customers more earning opportunities by reducing downtime. Combining fast on-ground assistance with Shepherd’s intelligence allows the company to act before a small issue becomes a major problem.
Tandon added, “This is about delivering confidence on wheels, acting before a problem becomes a roadblock and turning service into a true enabler of productivity and profitability.”
Euler Prime will be available:
At no extra cost for all new customers
For AMC (Annual Maintenance Contract) customers
For existing customers on a paid basis
Response Timelines
Urban areas: Prime teams aim to reach within 90 minutes
Outer-city and highway locations: Response and resolution within 4–5 hours, depending on distance
Euler Motors says the launch of Euler Prime reflects its commitment to creating a support ecosystem that focuses on:
Uptime
Speed
Simplicity
Customer-first service
The company says it stands by its promise: “We shall never leave you on the road, alone.” Euler Prime strengthens this vision by proving that commercial EVs are not only about high-quality products but also about smart, responsive systems that work in real time for the customer.
Founded in 2018, Euler Motors is a Delhi-based automotive OEM specialising in electric commercial vehicles for cargo delivery. The company builds innovative and versatile EVs that cater to both retail and institutional customers across various industries.
Achievements
Apollo Awards 2022
Businessworld Auto World 40 Under 40 Winners
Euler Motors is committed to accelerating India’s shift towards electric mobility by offering advanced EV solutions, expanding its service network, and supporting customers with dependable service offerings like Euler Prime.
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Euler Prime marks a major step in improving the EV ownership experience in India. With fast on-site service, predictive diagnostics, and real-time monitoring, Euler Motors ensures customers face minimal downtime and maximum earning potential. The initiative reflects the company’s strong focus on reliability and customer success. By combining rapid response teams with advanced technology, Euler Motors reinforces its commitment to keeping every vehicle running smoothly across India’s growing commercial EV market.

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