Mahindra Expands 4WD Tractor Range to Meet India’s Rising Farm and Haulage Demand

Key Highlights

• Mahindra scales up 4WD tractor production in India.

• High demand from major states like Punjab, Gujarat, MP, and Telangana.

• Wide 20–70 HP 4WD range across Arjun, OJA, Jivo, Novo, and YuvoTech+ series.

• Strong traction, fuel efficiency, and 2–3 ton haulage capacity.

• 24/7 service support with a nationwide dealer network.

Mahindra Tractors, India’s No.1 tractor brand and the world’s largest tractor manufacturer by volume, has announced a major scale-up in the production of its 4WD (four-wheel drive) tractors. This expansion comes as farmers across India increasingly prefer 4WD models for their power, efficiency, and ability to work in different soil conditions.

Growing Preference for 4WD Tractors

Farmers from Telangana, Madhya Pradesh, Gujarat, Punjab, Haryana, Maharashtra, Andhra Pradesh, and West Bengal are shifting toward 4WD tractors. The demand is rising because these tractors offer:

• Better traction

• More pulling power

• High productivity in challenging terrains

• Improved efficiency for farming and haulage

These advantages make 4WD tractors suitable for both small and large farms.

Mahindra’s Wide 4WD Line-up

Mahindra offers one of India’s largest 4WD tractor ranges in the 20–70 HP category. The lineup includes:

• Arjun Series

• Novo Series

• YuvoTech+ Series

• Jivo Series

• OJA Series

These tractors are designed especially for Indian farmlands. They come with heavy-duty axles, large tyres, and high ground clearance. Power is delivered to all four wheels, ensuring excellent grip in wet fields, uneven surfaces, or hilly areas. Their rugged build allows them to handle demanding tasks with ease.

High Performance with Better Comfort

Mahindra’s 4WD tractors use world-class engines that offer:

• Longer engine life

• Better fuel efficiency

• Reduced tyre wear

Farmers can haul loads of 2–3 tons with minimal downtime. The tractors also come with advanced suspension, ergonomic seating, easy-to-use controls, and modern safety features. These enhancements help reduce operator fatigue and make long working hours more comfortable.

4WD Adoption Rising in India

While 4WD technology has been popular globally, Indian farmers are now adopting it rapidly. Higher awareness and government subsidies have boosted demand. Although 4WD tractors are priced higher than 2WD models, Mahindra highlights that their tractors provide better ROI thanks to higher durability, fuel savings, and improved productivity.

Strong Dealer Network and Support

Mahindra continues to strengthen customer support with its large dealership and service network across India. Farmers can easily access spare parts, service centers, and expert technicians. Mahindra also offers 24/7 support through its toll-free number 1800 2100 700, with doorstep service available for added convenience.

Also Read: Moonriderai Secures $6 Million in Funding to Accelerate Electric Tractor Growth

CMV360 Says

Mahindra’s expansion of its 4WD tractor lineup marks a big step toward supporting India’s modern farming needs. With rising demand across key agricultural states, farmers are now choosing 4WD models for their power, traction, comfort, and fuel savings. Mahindra’s strong 20–70 HP range and reliable service network further boost confidence. This move strengthens Mahindra’s position as a trusted brand and helps farmers improve productivity and overall profitability.