CNH Industrial will invest ₹2,000 crore in India by 2030 to build a new tractor plant, boost R&D, double capacity and expand its dealer network.
By Robin Kumar Attri
₹2,000 crore investment planned in India by 2030.
Tractor capacity to double from 70,000 to 1.4 lakh units.
New ₹1,000 crore plant planned near Greater Noida.
Dealer network to grow from 600 to 900 by 2028.
CNH targets double-digit tractor market share within five years.
CNH Industrial is planning a major expansion in India with an investment of around ₹2,000 crore by 2030. The US-based global agriculture and construction equipment company will invest ₹1,000 crore in setting up a new tractor manufacturing plant near Greater Noida in Uttar Pradesh, while another ₹1,000 crore will be spent on research, development and new product development.
The expansion will help CNH Industrial double its annual tractor manufacturing capacity in India from 70,000 units to around 1.4 lakh units. The company is looking to increase its presence in the Indian tractor market, expand exports and move into the top four tractor manufacturers in the country over the next four to five years.
Also Read: CNH India Aims to Double New Holland’s Tractor Market Share by 2030
CNH Industrial will establish a new greenfield tractor manufacturing plant near its existing facility in Greater Noida. The Yamuna Expressway Authority has already allotted the company around 100 acres of land for the project.
The company will invest approximately ₹1,000 crore in the new facility. According to Narinder Mittal, President and Managing Director of CNH Industrial India, the existing Greater Noida plant has limited land available for further expansion. The new plant will therefore provide the additional space needed to increase production.
The first phase of the upcoming plant is expected to become operational by mid-2028. This phase will add production capacity for around 20,000 tractors annually.
CNH Industrial plans to complete the full expansion by 2030, taking its total annual tractor manufacturing capacity in India from the current 70,000 units to approximately 1.4 lakh units.
Apart from expanding its manufacturing operations, CNH Industrial will invest another ₹1,000 crore over the next five years in research and development and product development.
This investment will support the development of tractors and other equipment for both Indian customers and export markets. The company plans to develop products based on the requirements of farmers in India as well as the needs of customers in overseas markets.
CNH Industrial already has a strong engineering and R&D presence in the country, which is expected to support its future product plans.
CNH Industrial currently operates three manufacturing facilities in India:
Greater Noida: Tractors and engines
Pune: Sugarcane harvesters and balers
Pithampur: Construction equipment
The company also operates four R&D centres in India. One of its major facilities is the global capability centre in Gurgaon, which employs more than 500 engineers.
Globally, CNH Industrial is an agriculture and construction equipment major with a turnover of around USD 18 billion. The company has 40 manufacturing plants and 49 R&D centres worldwide.
India has also gained greater importance within the company's global operations. Around two years ago, India was carved out of the Asia-Pacific region and established as CNH Industrial's fifth separate global region, highlighting its growing strategic importance.
CNH Industrial sells its tractors in India under the New Holland brand, while its construction equipment business operates under the CASE brand.
For export markets, the company also manufactures and ships CASE-branded tractors from India to several countries, including Bangladesh, Sri Lanka and Nepal.
The planned investment in production and product development is expected to support both its domestic business and export operations.
India has become a major growth market for CNH Industrial. The company recorded revenue of around ₹8,600 crore in India during the calendar year 2025.
Of this total revenue:
Around ₹6,200 crore came from the agriculture business
Around ₹2,400 crore came from construction equipment
The strong contribution from the agriculture business shows the importance of tractors and farm equipment in CNH Industrial's India operations.
CNH Industrial reported strong growth in its Indian tractor business during the first half of calendar year 2026.
The company's tractor sales volume increased by 42%, which was the highest growth recorded among tractor brands in India during the period.
This growth also helped the company increase its tractor market share to around 5% in 2026, compared with 4.3% in 2025.
CNH Industrial is currently the sixth-largest tractor manufacturer in India. The company now aims to significantly improve this position over the coming years.
Narinder Mittal said CNH Industrial aims to take its tractor market share into double digits within the next four to five years.
The company also wants to enter the list of the top four tractor manufacturers in India, moving up from its current sixth position.
India's tractor market is currently dominated by Mahindra, which holds around 40% market share. CNH Industrial plans to strengthen its position through higher manufacturing capacity, new product launches, increased R&D spending and a wider dealer network.
The upcoming Greater Noida plant will play an important role in supporting this growth strategy by providing the company with significantly higher production capacity.
CNH Industrial also plans to strengthen its retail and service presence across India.
The company currently has around 600 dealers and aims to increase this number to approximately 900 dealers by 2028.
A major focus will be on eastern India, where tractor penetration and dealer coverage remain lower than in several other parts of the country. By expanding its network in these markets, the company hopes to reach more farmers and improve the availability of its products and services.
India is one of the world's largest tractor markets, with annual industry sales of around 11 lakh units. The Indian tractor industry recorded growth of approximately 25% during the first half of 2026. This growth was supported by GST-related benefits, government subsidies and a good previous monsoon.
However, industry growth is expected to slow during the second half of 2026. Growth could moderate to around 10% due to an uneven and erratic monsoon in several areas. Despite the expected moderation, India's large tractor market continues to offer significant long-term growth opportunities. CNH Industrial's planned ₹2,000 crore investment shows its confidence in the future demand for tractors and agricultural equipment in the country.
With a new 100-acre manufacturing facility near Greater Noida, increased R&D investment, higher annual production capacity and an expanded dealer network, CNH Industrial is preparing to strengthen the New Holland tractor business and increase its share of India's highly competitive tractor market.
The company expects these investments to support its goal of reaching a double-digit market share and becoming one of India's top four tractor manufacturers over the next four to five years.
Also Read: Mahindra OJA Completes Three Years, Boosts Adoption of 21-30 HP Compact 4WD Tractors
CNH Industrial’s ₹2,000 crore investment highlights its strong confidence in India’s growing tractor market. The new Greater Noida plant, increased R&D spending and wider dealer network will help double production capacity to 1.4 lakh units by 2030. With tractor sales already growing 42% in early 2026, the company is targeting double-digit market share and a place among India’s top four tractor manufacturers.
Add CMV360 on Google
