Ashok Leyland Inaugurates New LCV Dealership in Chhindwara

Key Highlights:

• Ashok Leyland opened its eighth LCV dealership in Chhindwara, Madhya Pradesh.
• The new Sunil MotoCorp dealership features a 3S (Sales, Service, Spares) facility with advanced tools.
• Available LCV products include BADA DOST, DOST, PARTNER, and MiTR.
• President Amandeep Singh credits the DOST range's success to robust products and strong sales/aftersales support.
• The new dealership enhances Ashok Leyland's network, with 70% of customers returning post-warranty.

Ashok Leyland, a prominent commercial vehicle manufacturer, has opened its new Light Commercial Vehicle dealership in Chhindwara, making it the company's eighth in Madhya Pradesh. Ashok Leyland currently offers a diverse range of LCV products including BADA DOST, DOST, PARTNER, and MiTR.

The dealership, operated by Sunil MotoCorp, features a comprehensive 3S facility offering Sales, Service, and Spares, equipped with advanced tools and five quick service bays. 

Amandeep Singh, President - IO, LCV, Defence and PSB, Ashok Leyland Ltd., stated, "One of the primary reasons for the runaway success of our 'DOST Range' and now the 'BADA DOST' has been the robustness of the product and our network. Our clients have reacted positively to all of our products, citing best-in-class mileage and performance, as well as substantial sales and aftersales assistance."

He added, "Nearly 70% of our customers return to our dealer workshops beyond the warranty period. This new dealership reinforces our commitment to expanding our reach."

Product Range and Innovation

The recently introduced BADA DOST is the first product based on the LCV platform, with three variants: i2, i3+, and i4. It is powered by an 80-horsepower BS6 engine that provides best-in-class power and mileage, as well as best-in-class payload, load body length, and loading area, allowing customers to earn more per trip.

The DOST series is available in four variants: DOST LiTE, DOST STRONG, DOST XL, and DOST+, to meet the needs of various market segments and applications.

Also Read: Ashok Leyland Launches 'Sarathi Suraksha Policy' for Drivers

CMV360 Says

Ashok Leyland’s new dealership in Madhya Pradesh is a smart move to boost their presence in the LCV market. Their focus on reliable products like the BADA DOST, along with strong customer support, shows their commitment to customer satisfaction. By expanding their reach, Ashok Leyland aims to meet growing demand and strengthen its position in the local market.