The company has launched several new trucks including Tata Super Ace, Tata Ultra T.14, Tata Ultra T.9 and Tata Prima 5038.S with services such as Tata OK and Tata Protect for these vehicles.
By Jasvir
Tata Motors has commenced sales and support services in Thailand with its distributing partner Inchcape. Tata also launched an impressive lineup of four new trucks for Thai cutomers.

Tata Motors, one of the leading commercial vehicle manufacturers in India, has started providing sales and services for commercial vehicles in Thailand along with its certified distributor Inchcape. The company has launched several new trucks including Tata Super Ace, Tata Ultra T.14, Tata Ultra T.9 and Tata Prima 5038.S with services such as Tata OK and Tata Protect for these vehicles.
Tata Motors had already announced its partnership with Thai commercial vehicle distributor company - Inchcape back in April this year. Now as a partner, Inchcape will be responsible for sales of Tata trucks in Thailand.
Anurag Malhotra, Head of International Business, Tata Motors Commercial Vehicles said at the launch, “We are delighted to commence our operations in Thailand. Tata Motors has been one of the leading manufacturers of commercial vehicles that offers functionality, productivity, connectivity, safety and performance.
With deep experience in catering to commercial vehicle customers across the globe, our products are engineered to offer the highest profitability and reliability to the fleet owners. These solutions are not mere commercial vehicles, but a testament to our dedication to safety and innovation. Our unwavering commitment to customer centricity is at the heart of everything we do.
Jointly with Inchcape, we are confident of delivering complete peace of mind to our customers with our strategically located sales and service touchpoints in Thailand. With Inchcape’s global leadership in vehicle retail, we are poised to set new standards and drive progress in the Thai transportation industry.”
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Inchcape plc will provide easy access to support and services for Thailand CV customers. The company will set up 13 new customer touchpoints that will provide services such as CV sales, support and spare parts availability for Tata customers.
Charnchai Mahantakun, Managing Director of Inchcape Limited (Thailand), in regard to this launch, said, “With the cooperation of Tata Motors and Inchcape Thailand, we are confident of creating value for the transportation industry and the Thai commercial truck market.
Tata Motors has a worldwide reputation for reliability, wide vehicle portfolio, high-quality of vehicles that are designed to meet all types of usage needs; from short distance transport using small trucks to long-distance transportation using large trucks.
Combining It with Inchcape's understanding of the automotive business and experience both, in Thailand and abroad, we are poised to revolutionise the Thai logistics and commercial vehicle industry.”
Inchcape is aiming to revolutionise Thai logistics and CV industry with this partnership. Inchcape now will offer Tata Super Ace, Tata Ultra T.14, Tata Ultra T.9 and Tata Prima 5038.S trucks to commercial vehicle customers in Thailand.

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