Euler Motors Enters Commercial Passenger EV Segment with ‘NEO by Euler’

Key Highlights:

• Euler Motors launches NEO HiRANGE at ₹3,09,999.

• Three variants: MAXX, PLUS, HiRANGE with 130–200+ km range.

• 9 kW motor, lithium-ion battery, 3.25-hour fast charging.

• Features: hill-assist, anti-theft GPS, real-time diagnostics, 6-year warranty.

• Targets first-time EV buyers, ride-hailing drivers, and fleet operators.

Euler Motors, a leading manufacturer of electric commercial vehicles in India, has entered the commercial passenger EV segment with the launch of its new brand, ‘NEO by Euler’. The first vehicle under this brand, the NEO HiRANGE, is an electric three-wheeler designed for passenger mobility, priced at ₹3,09,999.

Dedicated EV for Urban Passenger Transport

The NEO HiRANGE series comes in three variants – MAXX, PLUS, and HiRANGE – catering to drivers covering 120–200 km daily. The ARAI-certified ranges are 261 km, 204 km, and 171 km, while real-world ranges vary between 130 km and over 200 km. All variants feature lithium-ion chassis-integrated batteries (9.6–13.44 kWh), a 9 kW peak motor, and can charge from 10% to 80% in just 3.25 hours.

Key features include a skateboard chassis, 65 Nm torque, hill-assist, real-time diagnostics, anti-theft GPS, and a warranty of up to 6 years/1.75 lakh km, making it suitable for high-usage urban operations.

Built After Extensive R&D

Euler Motors developed NEO by Euler after over two years of research and development, gathering insights from more than 10,000 auto-rickshaw drivers. The vehicles aim to address challenges such as long fuel queues, maintenance issues, passenger discomfort, and low earnings.

Saurav Kumar, Founder and CEO of Euler Motors, said: "‘NEO by Euler’ is built for the realities of commercial passenger mobility in India. It delivers the highest range in a single charge, supports drivers’ livelihoods, ensures passenger comfort, and provides a safe, reliable solution for urban commuting."

Target Audience and Expansion Plans

The new brand targets first-time EV buyers, ride-hailing drivers, fleet operators, and self-employed owners. Over the next 3–4 months, Euler Motors plans to launch NEO by Euler vehicles across 50 Indian cities, aiming to transform urban passenger transport.

Product Specifications

Transforming Urban Commutes

Auto-rickshaws make up nearly 20% of daily urban trips in cities like Bengaluru, Delhi, and Mumbai. NEO HiRANGE is engineered for durability, stability, high range, and efficiency, offering drivers a low-cost, high-performance electric vehicle option for commercial passenger transport.

Euler Motors is setting new benchmarks for range, durability, serviceability, and total cost of ownership in India’s EV auto-rickshaw space, supporting the shift to cleaner, more reliable urban mobility.

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CMV360 Says

With the launch of NEO by Euler, Euler Motors is redefining commercial passenger mobility in India. The NEO HiRANGE offers unmatched range, durability, and comfort for drivers and passengers alike, while supporting sustainable urban transport. Backed by advanced technology, robust design, and extensive R&D, it provides a reliable, cost-effective EV solution, empowering drivers and transforming city commutes across India.