Maruti Suzuki Partners with GMDA & Haryana Police for Traffic Management System In Gurugram

Key Highlights:

• Maruti Suzuki has partnered with GMDA and Utkrisht Society for Safe Haryana.
• The initiative will install 400 cameras and radar systems.
• A Memorandum of Agreement (MoA) was signed to formalize the collaboration.
• Shyamal Misra (GMDA CEO) and Vikas Arora (Police Commissioner) highlighted the benefits of the project.
• The ITMS will monitor traffic violations.

Maruti Suzuki India Limited (MSIL) has teamed up with the Gurugram Metropolitan Development Authority (GMDA) and Utkrisht Society for Safe Haryana, a Haryana State Police affiliate, to launch an Integrated Traffic Management System (ITMS) in Gurugram. The initiative will be funded by MSIL's Corporate Social Responsibility (CSR) program. The initiative includes the installation of around 400 cameras and radar systems at 23 junctions, covering 40 kilometers of road in Gurugram.

A Memorandum of Agreement (MoA) was signed between Maruti Suzuki, GMDA, and Utkrisht Society to formalize the collaboration. The ITMS will work alongside GMDA’s current systems and aims to improve traffic monitoring and enforcement in busy areas.

Integrated Traffic Management System

The ITMS will include advanced cameras and radar systems connected to a central command center. It will monitor violations like red light jumping, speeding, wrong-side driving, and helmet non-compliance, and also feature automatic number plate recognition. Detected violations will be recorded and sent to the Integrated Command and Control Centre (ICCC) for processing.

Leadership Insights:

Shyamal Misra, IAS, Chief Executive Officer of GMDA, mentioned that Gurugram's rapid growth has increased traffic issues. He believes the project will help detect violations, improve law enforcement, and enhance road safety. Vikas Arora, IPS, Police Commissioner of Gurugram, pointed out that the targeted areas have high traffic violations. He stressed that the technology will allow digital recording of offenses, reducing subjectivity and aiding in crime prevention.

Rahul Bharti, Executive Officer of Corporate Affairs at Maruti Suzuki, thanked GMDA and the Gurugram Police for the chance to assist in traffic enforcement. He shared 2023 data showing over 1.7 lakh road accident deaths in India, with one fatality every three minutes, mainly due to human error. Bharti emphasized that electronic surveillance and enforcement could help reduce dangerous driving and promote better compliance over time.

This initiative highlights Maruti Suzuki’s continued commitment to road safety. More details and event photographs can be found through the company’s corporate communication channels.

About Maruti Suzuki

Maruti Suzuki is a leader in the automotive industry with a strong presence in various segments. Around 40% of its customer base comes from different business sectors, showcasing its expertise in the commercial domain. Known for its leadership in the taxi and cargo segments, Maruti Suzuki is committed to providing efficient and reliable solutions for businesses.

Also Read: Maruti Suzuki Super Carry Becomes First in Segment to Feature ESP; Prices Begin At ₹5.49 Lakh

CMV360 Says

The new partnership between Maruti Suzuki, GMDA, and Utkrisht Society is good for improving road safety in Gurugram. With the city facing increasing traffic challenges, the installation of advanced cameras and radar systems will help monitor and control violations more efficiently. Using technology like automatic number plate recognition will make enforcement more accurate and fair.