HPCL, Tata Motors Introduce Diesel Exhaust Fluid 'Genuine DEF'

Key Highlights:

• HPCL and Tata Motors have launched a co-branded Genuine Diesel Exhaust Fluid (DEF).
• The DEF will reduce emissions by converting nitrogen oxides into cleaner nitrogen and water.
• It will be available at over 23,000 HPCL fuel stations across India.
• Tata Motors offers additional support through Sampoorna Seva 2.0 and Fleet Edge.
• Both companies are committed to promoting cleaner mobility solutions.

Hindustan Petroleum Corporation Ltd. (HPCL) and Tata Motors have joined hands to launch their co-branded Genuine Diesel Exhaust Fluid (DEF). This high-quality DEF helps commercial vehicles to perform better, improves engine efficiency, and increases their lifespan. Customers can easily find this DEF via HPCL’s extensive retail network of 23,000 fuel stations across the country. It is made in BIS-approved facilities that meet the highest industry standards.

Importance of DEF for BS6 Vehicles

DEF is crucial for advanced and new BS6 diesel vehicles as it reduces harmful emissions by converting nitrogen oxides into cleaner nitrogen and water. Tata Motors’ customers can use this co-branded Genuine DEF to improve vehicle efficiency while meeting emission standards.

Leadership Insight:

Mr. Amit Garg, Director of Marketing at HPCL, said that the company is committed to innovation and cleaner mobility. He highlighted that the partnership with Tata Motors for co-branded DEF will help reduce emissions and promote cleaner transportation. With HPCL’s wide network of over 23,000 outlets and Tata Motors’ technology, customers will get a high-quality and easily available DEF solution.

Mr. Girish Wagh, Executive Director, Tata Motors, stated at the event, "This collaboration with HPCL signals another step forward in our commitment to provide innovative and sustainable solutions for the commercial vehicle market. The launch of our co-branded Genuine Diesel Exhaust Fluid means that Tata Motors customers can now get it more easily across the country, achieving optimal performance while adhering to the strictest environmental regulations. We are thrilled to collaborate with HPCL to provide a solution that not only improves vehicle efficiency but also helps to make the environment cleaner and the future greener."

About Tata Motors

Tata Motors, part of the Tata Group, is India’s largest commercial vehicle manufacturer. It produces cars,trucks,buses, and utility vehicles. Tata Motors provides complete mobility solutions for commercial vehicles, supported by its Sampoorna Seva 2.0 initiative. This includes breakdown assistance, quick service turnaround, annual maintenance contracts (AMC), and easy access to genuine spare parts. The company also offers Fleet Edge, a connected vehicle platform that helps optimize fleet management and improve vehicle uptime. With over 2,500 sales and service touchpoints across India, Tata Motors ensures maximum vehicle availability and efficiency for its customers. The company focuses on engineering and sustainable mobility. It operates in several countries, including India, the UK, South Korea, Thailand, and Indonesia.

About HPCL

Hindustan Petroleum Corporation Ltd. (HPCL), a Maharatna Oil Company, a public sector company involved in refining crude oil and selling petroleum products like fuels, lubricants, and LPG. It operates across India and in some international markets. With a strong supply chain and advanced infrastructure, including refineries and terminals, HPCL ensures a steady supply of products across cities and villages.

Also Read: Tata Motors Flags Off Hydrogen Truck Trials in India

CMV360 Says

The availability of high-quality DEF across a vast network of fuel stations will make it easier for commercial vehicle owners to meet BS6 emission standards. With Tata Motors' support through their service initiatives, customers will enjoy better vehicle performance and longer lifespans.