Domestic Tractor Sales Declined by 2.71% in April 2024

April 2024 saw a 2.71% drop in domestic tractor sales, with 76,945 units sold, reflecting mixed performances among brands.

By Robin Kumar Attri

Feb 16, 2025 11:15 am IST

9.88 k

Domestic Tractor Sales Declined by 2.71% in April 2024

Key Highlights

April 2024: Domestic tractor sales are down by 2.71%.
Mahindra leads with 1.15% growth.
TAFE sales dropped by 10.32%.
Kubota, Preet sales decline significantly.

In April 2024, domestic tractor sales in India witnessed a drop of 2.71% compared to the previous year. The total number of tractors sold during this period was 76,945 units, showing a decrease from the 79,090 units sold in April 2023. This decline in sales reflects various factors influencing the agricultural machinery market in the country.

Table for Domestic tractor sales report for April 2024 by brand:

Brand	Apr’24	Apr’23	% Growth	MS Apr’24	MS Apr’23	MS Change
Mahindra Tractor	35,805	35,398	+1.15%	46.53	44.76	+1.78%
TAFE	13,004	14,500	-10.32%	16.90	18.33	-1.43%
Sonalika International	9,649	9,814	-1.68%	12.54	12.41	+0.13%
Escorts	7,168	7,252	-1.16%	9.32	9.17	0.15%
John Deere	5,779	5,492	+5.23%	7.51	6.94	+0.57%
New Holland	2,867	2,823	+1.56%	3.73	3.57	+0.16%
Kubota	1,324	2,014	-34.26%	1.72	2.55	-0.83%
Preet	405	467	-13.28%	0.53	0.59	-0.06%
Indo Farm	352	480	-26.67%	0.46	0.61	-0.15%
VST	208	300	-30.67%	0.27	0.38	-0.11%
Captain Tractor	200	327	-38.84%	0.26	0.41	-0.15%
ACE	133	141	-5.67%	0.17	0.18	-0.01%
SDF	51	82	-37.80%	0.07	0.10	+0.04%
Total	76,945	79,090	-2.71%	100	100

Mahindra Tractor

India's top tractor manufacturer, Mahindra Tractor, managed to sell 35,805 tractors in April 2024, a slight increase of 1.15% from the previous year when 35,398 tractors were sold. Mahindra's performance in the market was notable, as it experienced a 1.78% rise in market share during this period. Hemant Sikka, President – Farm Equipment Sector, Mahindra & Mahindra Ltd., attributed this growth to various factors including government procurement operations and positive rural sentiments due to favorable monsoon forecasts.

Also Read: Mahindra Tractor Sales Report April 2024: 1% Growth in Domestic Market, 23% Rise in Exports

TAFE

TAFE, another significant player in the tractor market, faced a substantial decline in domestic tractor sales by 10.32% in April 2024. The company sold only 13,004 units compared to 14,500 units in April 2023. This decline not only affected their sales figures but also resulted in a 1.43% decrease in their market share.

Sonalika International

Sonalika International, though witnessing a slight decrease in sales, remained competitive in the market. The company sold 9,649 tractors in April 2024, compared to 9,814 units in April 2023, marking a 1.68% decline. However, Sonalika's market share saw a marginal increase of 0.13%, indicating its resilience in a challenging market environment.

Escorts and John Deere

Escorts and John Deere, two prominent brands in the tractor industry, had mixed outcomes in April 2024. Escorts observed a 1.16% decrease in sales, selling 7,168 tractors, while John Deere saw a 5.23% increase with 5,779 units sold during the same period. Both companies managed to maintain their market shares with minor fluctuations, showcasing their adaptability to market dynamics.

Also Read: Escorts Kubota Tractor Sales Dip by 1.2% in April 2024