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Continental Tires Eyes Major Growth in India with Rising Demand for Safer Tyres


By Priya SinghUpdated On: 21-Sep-2024 11:46 AM
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ByPriya SinghPriya Singh |Updated On: 21-Sep-2024 11:46 AM
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For commercial vehicles, Continental Tires is focusing on launching next-generation tyres with higher mileage and better safety features.
Continental Tires Eyes Major Growth in India with Rising Demand for Safer Tyres

Key Highlights:

  • Continental Tires sees strong growth in India with rising demand for safer tyres and premium cars.
  • India's booming economy and infrastructure boost tyre industry prospects.
  • The company focuses on safety, durability, long life, and fuel efficiency in its products.
  • Continental expects 17-inch-and-above tyres to double in market penetration in 5-7 years due to SUV sales.
  • The company plans to locally produce 21-inch-and-above tyres to meet demand.

German Tier-1 company, Continental Tires, is optimistic about its growth in India, especially as the demand for safer tyres for premium and luxury vehicles increases. 

With consumers becoming more aware of the importance of vehicle safety, the tyre division expects a bright future in the Indian aftermarket. The growing road infrastructure and rising sales of premium cars also contribute to this positive outlook.

Key Sectors Driving Growth

Samir Gupta, Managing Director of Continental Tires India, shared that the Indian economy is booming, with construction, manufacturing, and mining playing key roles in the country’s 8 percent GDP growth. He explained that infrastructure development supports both commercial and personal mobility, boosting the tyre industry.

Increasing Demand for Safer Tyres

Gupta emphasized the importance of tyres in ensuring overall vehicle safety, especially with the growing number of premium cars and SUVs. As vehicle speeds increase, there is a rising demand for tyres that offer better safety features. 

He noted that Continental Tires had anticipated these trends and had already developed products to meet the demand for safer and more robust tyres, particularly for electric vehicles (EVs).

Commercial Vehicle Tyres Focus on Mileage and Safety

For commercial vehicles, Continental Tires is focusing on launching next-generation tyres with higher mileage and better safety features. These tyres promise up to 3 percent fuel savings and 20 percent more mileage. The company’s intelligent tyres also provide early warnings in case of potential issues like flattening, improving safety for truck and bus drivers.

SUV Market Growth

Continental Tires sees strong growth in the SUV market, with tyre sizes of 17 inches and above expected to become more popular in the coming years. Currently, these tyres make up 25 percent of the company’s sales in India, but the penetration is projected to increase to 30 percent within 5-7 years.

Plans for Local Manufacturing of Larger Tyres

The company already produces 19- and 20-inch tyres in India and is now considering manufacturing even larger sizes, such as 21-inch tyres, to meet growing demand.

Also Read: Continental Tires Opens Flagship Dealership in Bengaluru

CMV360 Says

Continental Tires’ focus on safety and innovation aligns well with India’s increasing demand for premium and safer vehicles. As the market for SUVs and EVs grows, the company's strategic approach to developing high-performance tyres should benefit both consumers and the broader tyre industry in the coming years.

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