Domestic Tractor Sales Surge to 92,745 Units in November 2025, Up 30.08% YoY


By Robin Kumar Attri

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India’s domestic tractor industry grew 30.08% in November 2025, reaching 92,745 units, driven by rural demand, Rabi activity, and strong performance by leading brands.

Key Highlights

India’s domestic tractor industry recorded strong momentum in November 2025. Supported by positive rural sentiment, Rabi crop preparation, and improved financing, wholesale tractor sales reached 92,745 units, up from 71,300 units in November 2024, reflecting a 30.08% year-on-year growth. While overall volumes improved, market share movement showed competitive shifts between brands.

Also Read: Domestic Tractor Sales Rise to 1,66,145 Units in October 2025, Up 14.84% YoY

Brand–Wise Domestic Tractor Wholesale – November 2025

Manufacturer

Nov’25

Nov’24

% Growth

MS Nov’25

MS Nov’24

MS YoY

M&M Group

42,273

31,746

33.16%

45.58%

44.52%

+1.06

TAFE Group

15,088

11,918

26.60%

16.27%

16.72%

-0.45

Sonalika

10,849

8,812

23.12%

11.70%

12.36%

-0.66

Escorts Kubota

10,122

8,730

15.95%

10.91%

12.24%

-1.33

John Deere

8,788

5,508

59.55%

9.48%

7.73%

+1.75

New Holland

3,701

3,014

22.79%

3.99%

4.23%

-0.24

VST

450

284

58.45%

0.49%

0.40%

+0.09

Indo Farm

428

362

18.23%

0.46%

0.51%

-0.05

SDF

79

62

27.42%

0.09%

0.09%

0.00

Captain

317

234

35.47%

0.34%

0.33%

+0.01

Preet

412

373

10.46%

0.44%

0.52%

-0.08

ACE

238

257

-7.39%

0.26%

0.36%

-0.10

Total

92,745

71,300

30.08%

100%

100%

Brand Performance Summaries

Mahindra & Mahindra

Mahindra & Mahindra remained the industry leader with 42,273 units, up from 31,746 units, recording 33.16% growth. The company strengthened its lead as market share increased from 44.52% to 45.58%, gaining 1.06 percentage points.

TAFE Group

TAFE Group, including the Massey Ferguson and Eicher brands, sold 15,088 units, up from 11,918 units, marking 26.60% growth. However, its market share dropped slightly from 16.72% to 16.27%, a marginal loss of 0.45 percentage points.

Sonalika

Sonalika reached 10,849 units, rising from 8,812 units, achieving 23.12% growth. The company’s market share came down from 12.36% to 11.70%, declining 0.66 percentage points.

Escorts Kubota

Escorts Kubota recorded 10,122 units, compared to 8,730 units last year, reflecting 15.95% growth. Its market share reduced from 12.24% to 10.91%, indicating a 1.33 percentage point decrease.

John Deere

John Deere posted 8,788 units, up sharply from 5,508 units, achieving the highest growth rate of 59.55% among leading players. Its market share jumped from 7.73% to 9.48%, marking the largest gain of 1.75 percentage points.

New Holland

New Holland achieved 3,701 units, up from 3,014 units, giving 22.79% growth. Its market share declined slightly from 4.23% to 3.99%, losing 0.24 percentage points.

VST

VST reported 450 units, compared to 284 units, achieving 58.45% growth. Market share improved from 0.40% to 0.49%, gaining 0.09 percentage points.

Indo Farm

Indo Farm sold 428 units, up from 362 units, showing 18.23% growth. Despite volume improvement, market share reduced from 0.51% to 0.46%, falling 0.05 percentage points.

SDF

SDF reached 79 units, compared to 62 units, showing 27.42% growth. Market share remained unchanged at 0.09%, indicating stable presence.

Captain

Captain Tractors achieved 317 units, up from 234 units, registering 35.47% growth. Its market share increased slightly from 0.34% to 0.33%, reflecting a 0.01 percentage point gain.

Preet

Preet recorded 412 units, rising from 373 units, marking 10.46% growth. However, its market share reduced from 0.52% to 0.44%, down by 0.08 percentage points.

ACE

ACE was the only manufacturer to report a decline. It sold 238 units, down from 257 units, reflecting a 7.39% drop. Its market share slipped from 0.36% to 0.26%, losing 0.10 percentage points.

Industry Outlook

The domestic tractor industry demonstrated strong demand momentum in November 2025. Rising rural confidence, crop season requirements, and supportive financing helped most brands improve sales. Despite some market share losses, overall industry sentiment remains positive as India enters the peak Rabi season, indicating sustained demand ahead.

Also Read: Mahindra Expands 4WD Tractor Range to Meet India’s Rising Farm and Haulage Demand

CMV360 Says

The domestic tractor industry performed strongly in November 2025, driven by healthy rural demand and Rabi preparations. Most manufacturers recorded positive growth, with Mahindra maintaining leadership and John Deere showing the highest market share gain. While some brands saw marginal share pressure, overall industry sentiment remains optimistic. With steady farm activity, favourable liquidity, and continued mechanisation demand, tractor sales are expected to stay strong in the coming months, supporting growth momentum into the next season.